Print | digital
Overview
program Conclusion
BUBBL'R POOL PACKAGE
These are some print and digital POS that I designed to support a local program taking place within our markets. I created this in tandem with the Marketing Team during the Summer of 2023. It is imperative when working with branding that are already set to stay true to their look, while modifying it to suit our needs. One thing that was challenging during this design process, was making sure the white prizes stood out against that classic Bubbl'r branding that features a mostly white background. By adding a pop of their signature green behind the prizes, I accomplished the task of highlighting the prizes, as well as, adding a backyard nature feel to the scene. Below I have pictured an image for our social media accounts, a circular floor sticker that plays into their fun bubbly brand assets, a 4x6in static to go on retail cooler doors, and a header for our own website.
This program's original goal was to push sales in our select markets. With the help of my designs, we hit our sales goal of 105k cases. Out of our 3 Facebook posts, 3 Instagram posts, and 3 X posts we saw a boost in submissions from posts. These had amazing engagement with 1,101 clicks, 420 shares, and 36,436 impressions. This program had year to date the highest interactions of our Bernick's local programs.